About Booking Holdings Inc. (BKNG)
Booking Holdings Inc. is a Travel Services company operating in the Consumer Cyclical sector.
BKNG trades on the US stock exchanges (NYSE/NASDAQ) and is classified as a large-cap stock .
Key Statistics
- Current Price
- $148.13
- Market Cap
- $111.30B
- 52-Week High
- $220.81
- 52-Week Low
- $146.28
- Sector
- Consumer Cyclical
- Industry
- Travel Services
$1,000 Invested in Booking Holdings Inc. (BKNG)
How much would $1,000 invested in BKNG be worth today?
What would $1,000 invested in BKNG 1 year ago be worth today?
A $1,000 investment in Booking Holdings Inc. (BKNG) in 2025 would be worth $736 as of November 2026, representing a -26.4% total return.
What would $1,000 invested in BKNG 3 years ago be worth today?
A $1,000 investment in Booking Holdings Inc. (BKNG) in 2023 would be worth $1,382 as of November 2026, representing a +38.2% total return.
What would $1,000 invested in BKNG 5 years ago be worth today?
A $1,000 investment in Booking Holdings Inc. (BKNG) in 2021 would be worth $1,571 as of November 2026, representing a +57.1% total return.
What would $1,000 invested in BKNG 10 years ago be worth today?
A $1,000 investment in Booking Holdings Inc. (BKNG) in 2016 would be worth $2,584 as of November 2026, representing a +158.3% total return.
What would $1,000 invested in BKNG at IPO be worth today?
A $1,000 investment in Booking Holdings Inc. (BKNG) at IPO would be worth $7,624 as of November 2026, representing a +662.4% total return.
Monthly Returns Heatmap
Over the past 27+ years (331 months), Booking Holdings Inc. (BKNG) has averaged a monthly return of +2.23% with a median return of +1.54%. The stock had 183 positive months (55%) and 148 negative months (45%). The best month in BKNG's history was January 2001 with a +102.4% return, while the worst was November 2000 at -56.5%. Historically, April tends to be the strongest month (averaging +9.9%), and September the weakest (-6.7%).
BKNG's longest winning streak was 10 consecutive months of gains, while its longest losing streak was 5 consecutive months of losses. The best full year was 2001 with a cumulative return of +250.0%, and the worst was 2000 at -233.8%.
Annual Returns
Over 27 years of trading history, Booking Holdings Inc. (BKNG) has delivered an average annual return of +40.13% with a median return of +17.06%. The compound annual growth rate (CAGR) is +10.07%. The stock posted gains in 19 years (70%) and losses in 8 years (30%).
BKNG's best year was 2001 with a +343.43% gain, while the worst was 2000 at -97.23%. The longest streak of consecutive positive years was 5, and the longest losing streak was 1 years. BKNG achieved double-digit gains (10%+) in 16 years. It suffered double-digit losses in 5 years.
| Year | Return | Start | End |
|---|---|---|---|
| 2026 | -30.35% | $212.68 | $148.13 |
| 2025 | +8.59% | $195.86 | $212.68 |
| 2024 | +41.31% | $138.60 | $195.86 |
| 2023 | +76.02% | $78.74 | $138.60 |
| 2022 | -16.00% | $93.75 | $78.74 |
| 2021 | +7.72% | $87.03 | $93.75 |
| 2020 | +8.45% | $80.25 | $87.03 |
| 2019 | +19.24% | $67.30 | $80.25 |
| 2018 | -0.88% | $67.90 | $67.30 |
| 2017 | +18.53% | $57.28 | $67.90 |
| 2016 | +14.99% | $49.82 | $57.28 |
| 2015 | +11.82% | $44.55 | $49.82 |
| 2014 | -1.91% | $45.42 | $44.55 |
| 2013 | +87.37% | $24.24 | $45.42 |
| 2012 | +32.64% | $18.28 | $24.24 |
| 2011 | +17.06% | $15.61 | $18.28 |
| 2010 | +82.94% | $8.53 | $15.61 |
| 2009 | +196.55% | $2.88 | $8.53 |
| 2008 | -35.88% | $4.49 | $2.88 |
| 2007 | +163.38% | $1.70 | $4.49 |
| 2006 | +95.39% | $0.87 | $1.70 |
| 2005 | -5.38% | $0.92 | $0.87 |
| 2004 | +31.79% | $0.70 | $0.92 |
| 2003 | +86.46% | $0.38 | $0.70 |
| 2002 | -72.51% | $1.36 | $0.38 |
| 2001 | +343.43% | $0.31 | $1.36 |
| 2000 | -97.23% | $11.11 | $0.31 |
Frequently Asked Questions: BKNG
What sector is BKNG in? ▼
BKNG operates in the Consumer Cyclical sector, specifically in the Travel Services industry. This sector includes retail, automotive, entertainment, and other consumer discretionary businesses.
How has BKNG performed historically? ▼
Over 27 years of trading history, BKNG has posted gains in 19 years (70% of the time). The best year was 2001 with a +343.4% return. Past performance does not guarantee future results.
How can I invest in BKNG? ▼
You can invest in BKNG through any brokerage account that offers access to US stock exchanges. Popular options include commission-free brokers like Fidelity, Charles Schwab, or Robinhood (US), or international brokers like Interactive Brokers. You can buy individual shares or invest through ETFs that hold BKNG.
Last updated: 11/1/2026