US Stock Market

Consumer Cyclical Stocks

Track 62 consumer cyclical companies from the S&P 500 and NASDAQ 100 indices with historical returns, performance rankings, and investment analysis.

What's Driving Consumer Stock Returns?

Updated: Mar 2026

Consumer cyclical stocks are highly sensitive to economic conditions and consumer confidence. These companies sell discretionary goods and services — things people want but don't strictly need. When the economy is strong and employment is high, these stocks tend to outperform; in recessions, they typically underperform.

Retail currently leads the sector with an average 1-year return of +23.3%, while Automotive lags at +21.4%. E-commerce continues to take share from traditional retail, while EV competition intensifies in automotive.

Key themes driving returns: consumer spending resilience, e-commerce vs. brick-and-mortar, EV adoption rates, and housing market dynamics. Amazon dominates the sector by market cap, while Tesla remains the most volatile major holding.

62
Consumer Stocks
$6.4T
Total Market Cap
+14.7%
Avg 1Y Return
+32.8%
Avg 5Y Return

Of the 62 consumer cyclical stocks tracked, 41 delivered positive returns over the past year while 21 declined. The top performer, W, returned +142.1%, while LCID was the weakest at -51.5%. The median consumer stock returned +10.0%.

Consumer Stocks Monthly Returns (Apr'25 – Mar'26)

Which consumer stocks are winning? Use this heatmap to identify the best and worst performers, spot which months hurt or helped specific stocks, and compare volatility across the sector. Over the past 12 months, 38 stocks gained while 24 declined. The leader is W at +134.3%; the laggard is LCID at -59.3%.

Stock Apr'25May'25Jun'25Jul'25Aug'25Sep'25Oct'25Nov'25Dec'25Jan'26Feb'26Mar'26 Total
W -6%+37%+24%+28%+14%+20%+16%+7%-9%+3%-26%-2% +134.3%
TPR +0%+11%+12%+23%-6%+12%-3%-0%+17%-1%+23%-8% +104.8%
BWA -1%+17%+2%+10%+16%+3%-2%+0%+5%+5%+21%-12% +79.0%
ROST +9%+1%-9%+7%+8%+4%+4%+11%+2%+5%+9%+1% +63.6%
HAS +1%+9%+11%+2%+9%-7%+1%+9%-1%+9%+12%-6% +57.4%
GM -4%+10%-0%+8%+10%+4%+13%+6%+11%+3%-6%-8% +54.9%
NIO +6%-13%-3%+42%+31%+19%-5%-24%-7%-8%+4%+20% +53.2%
TSLA +9%+23%-8%-3%+8%+33%+3%-6%+5%-4%-6%-2% +51.7%
RL +2%+23%-1%+9%-1%+6%+2%+15%-3%-0%+3%-9% +51.2%
ULTA +8%+19%-1%+10%-4%+11%-5%+4%+12%+7%+6%-22% +46.2%
LVS -5%+13%+6%+20%+11%-7%+10%+15%-5%-19%+8%-5% +41.9%
EBAY +1%+8%+2%+23%-1%+0%-11%+2%+5%+5%-0%+1% +37.5%
EXPE -7%+7%+1%+7%+19%-0%+3%+16%+11%-7%-19%+6% +36.8%
MAR +0%+11%+4%-3%+2%-3%+0%+17%+2%+2%+9%-8% +33.9%
RCL +5%+20%+22%+2%+14%-11%-11%-7%+5%+16%-4%-13% +33.6%
TJX +6%-1%-3%+1%+10%+6%-3%+9%+1%-2%+8%-4% +29.6%
HLT -1%+10%+7%+1%+3%-6%-1%+11%+1%+4%+4%-6% +29.1%
MGM +6%+1%+9%+6%+9%-13%-8%+10%+3%-8%+10%-1% +23.7%
CCL -6%+27%+21%+6%+7%-9%-0%-11%+18%-2%+6%-24% +22.8%
WYNN -4%+13%+3%+16%+17%+1%-7%+8%-6%-11%+1%-6% +22.6%
F -0%+5%+5%+2%+8%+2%+10%+2%-1%+6%+3%-17% +22.2%
BALL -0%+3%+5%+2%-8%-4%-7%+5%+7%+7%+18%-7% +21.2%
RIVN +10%+6%-5%-6%+5%+8%-8%+24%+17%-25%+4%-3% +19.5%
APTV -4%+17%+2%+1%+16%+8%-6%-4%-2%-0%-3%-4% +18.5%
PHM -0%-4%+8%+7%+17%+0%-9%+6%-8%+7%+10%-13% +16.6%
··· 12 stocks in middle ···
DRI -3%+7%+2%-7%+3%-8%-5%-0%+2%+9%+7%-5% +0.3%
NCLH -15%+10%+15%+26%-3%-1%-9%-18%+21%-2%+13%-24% -0.5%
AVY -4%+4%-1%-4%+2%-5%+8%-1%+6%+2%+6%-13% -2.0%
ORLY -1%-3%-1%+9%+5%+4%-12%+8%-10%+8%-5%-3% -4.4%
HD -2%+2%+0%+0%+11%+0%-6%-6%-3%+9%+2%-10% -5.2%
AZO -1%-1%-1%+2%+11%+2%-14%+8%-14%+9%+1%-5% -6.7%
BKNG +11%+8%+5%-5%+2%-3%-6%-3%+9%-7%-15%+0% -7.1%
GPC -1%+8%-3%+6%+8%+0%-8%+2%-5%+13%-14%-11% -8.3%
SW -7%+4%-0%+3%+8%-10%-13%-3%+8%+8%+14%-15% -9.3%
DECK -1%-5%-2%+3%+13%-15%-20%+8%+18%+15%-2%-14% -9.8%
MHK -7%-5%+4%+9%+16%-3%-12%+2%-6%+8%+6%-18% -9.9%
NVR -2%-0%+4%+2%+8%-1%-10%+4%-3%+5%-2%-14% -10.7%
BBY -9%-1%+3%-3%+13%+4%+9%-3%-14%-3%-5%+1% -11.5%
DPZ +7%-3%-5%+3%-1%-5%-8%+5%-0%-2%-2%-0% -11.6%
TSCO -8%-4%+9%+8%+9%-8%-5%+2%-9%+2%+2%-9% -12.8%
NKE -11%+7%+18%+5%+4%-9%-7%+0%-1%-3%+1%-13% -12.9%
AMCR -5%+0%+1%+2%-8%-5%-3%+8%-2%+6%+11%-16% -14.0%
LEN -5%-2%+4%+2%+19%-5%-1%+6%-22%+6%+5%-17% -15.8%
IP -14%+6%-2%-0%+7%-7%-17%+3%-0%+2%+9%-15% -27.4%
LKQ -10%+7%-9%-20%+12%-6%+5%-6%+2%+9%+1%-11% -28.5%
BBWI +1%-8%+7%-3%+2%-12%-5%-28%+15%+9%+5%-14% -33.4%
CMG +1%-1%+12%-24%-2%-7%-19%+9%+7%+5%-4%-13% -35.3%
LULU -4%+17%-25%-16%+1%-12%-4%+8%+13%-16%+6%-15% -44.3%
KMX -17%-0%+4%-16%+8%-27%-7%-8%-0%+15%-3%-3% -46.4%
LCID +4%-11%-5%+17%-20%+20%-25%-23%-22%+5%-10%-2% -59.3%
+10%+ 0 to +10% 0 to -5% -10%+
Showing top 25 and bottom 25 by 12-month returns

All Consumer Cyclical Stocks

The table below lists all 62 consumer cyclical stocks sorted by market capitalization. The three largest — AMZN, TSLA, HD — represent 64% of the sector's total $6.4T market cap. Over five years, 38 of these stocks have delivered positive returns.

Stock Market Cap 1Y Return 5Y Return 10Y Return
AMZN Amazon.com, Inc. $2.2T +7.4% +35.9% +639.7%
TSLA Tesla, Inc. $1.5T +63.4% +75.1% +2773.3%
HD The Home Depot, $338B -10.1% +45.1% +227.4%
MCD McDonald's Corporation $233B +12.2% +75.3% +254.7%
TJX The TJX Companies, $174B +39.9% +153.9% +375.9%
BKNG Booking Holdings Inc. $137B -0.3% +82.8% +235.1%
LOW Lowe's Companies, Inc. $134B +9.4% +57.8% +305.7%
SBUX Starbucks Corporation $114B +6.9% +5.2% +112.7%
MAR Marriott International, Inc. $84B +34.4% +123.3% +398.9%
NKE NIKE, Inc. $80B -23.9% -57.2% +3.8%
ORLY O'Reilly Automotive, Inc. $77B +6.2% +194.6% +422.8%
ABNB Airbnb, Inc. $76B +5.8% -31.0% N/A
RCL Royal Caribbean Cruises $74B +32.0% +208.9% +312.7%
HLT Hilton Worldwide Holdings $68B +32.5% +139.3% +597.1%
ROST Ross Stores, Inc. $67B +70.1% +75.5% +297.9%
GM General Motors Company $67B +54.7% +37.1% +184.5%
AZO AutoZone, Inc. $59B +0.3% +190.9% +361.3%
F Ford Motor Company $47B +28.6% +23.6% +44.9%
YUM Yum! Brands, Inc. $45B +7.1% +72.3% +245.5%
CMG Chipotle Mexican Grill, $43B -33.3% +13.8% +204.5%
EBAY eBay Inc. $41B +45.5% +78.4% +326.6%
DHI D.R. Horton, Inc. $41B +13.2% +84.9% +456.8%
LVS Las Vegas Sands $36B +28.1% -9.0% +37.9%
CCL Carnival Corporation & $33B +25.5% -13.0% -42.0%
TPR Tapestry, Inc. $29B +106.8% +272.0% +379.6%
EXPE Expedia Group, Inc. $28B +46.4% +39.0% +128.3%
ROL Rollins, Inc. $27B +10.0% +78.5% +384.4%
TSCO Tractor Supply Company $25B -7.0% +59.8% +221.1%
ULTA Ulta Beauty, Inc. $24B +70.4% +58.0% +225.4%
DRI Darden Restaurants, Inc. $24B +15.1% +70.9% +313.9%
LEN Lennar Corporation $24B -16.9% +19.4% +140.7%
PHM PulteGroup, Inc. $23B +18.9% +164.4% +650.8%
SW Smurfit Westrock Plc $21B -5.9% +3.6% +129.9%
RL Ralph Lauren Corporation $20B +54.6% +192.9% +309.5%
IP International Paper Company $20B -23.1% -11.1% +54.6%
PKG Packaging Corporation of $19B +14.5% +77.9% +439.9%
AMCR Amcor plc $19B -13.4% -15.0% +41.8%
LULU lululemon athletica inc. $19B -49.1% -47.2% +154.2%
RIVN Rivian Automotive, Inc. $18B +11.9% N/A N/A
NVR NVR, Inc. $18B -9.3% +37.5% +294.6%
BALL Ball Corporation $17B +23.8% -23.2% +105.5%
APTV Aptiv PLC $15B +13.4% -50.9% +24.5%
NIO NIO Inc. $15B +23.4% -85.9% N/A
GPC Genuine Parts Company $15B -8.5% +7.1% +49.6%
DECK Deckers Outdoor Corporation $15B -13.9% +87.4% +938.8%
DPZ Domino's Pizza, Inc. $14B -4.8% +20.8% +234.7%
BBY Best Buy Co., $13B -6.2% -26.8% +162.1%
HAS Hasbro, Inc. $13B +63.1% +19.0% +66.0%
AVY Avery Dennison Corporation $13B -0.8% +2.0% +201.7%
BWA BorgWarner Inc. $11B +84.6% +26.2% +88.7%
WYNN Wynn Resorts, Limited $11B +22.9% -22.0% +36.5%
MGM MGM Resorts International $10B +21.5% -2.2% +95.8%
W Wayfair Inc. $10B +142.1% -76.4% +70.2%
NCLH Norwegian Cruise Line $9B +1.8% -36.5% -62.0%
LKQ LKQ Corporation $8B -26.3% -22.8% +8.4%
MHK Mohawk Industries, Inc. $6B -7.3% -44.0% -43.2%
VFC V.F. Corporation $6B +0.2% -76.3% -65.5%
KMX CarMax, Inc. $6B -39.7% -67.6% -20.7%
CZR Caesars Entertainment, Inc. $6B +5.4% -70.1% +164.7%
ETSY Etsy, Inc. $5B +17.5% -74.8% +483.4%
BBWI Bath & Body $4B -29.0% -50.6% -61.1%
LCID Lucid Group, Inc. $3B -51.5% -96.0% N/A

About Consumer Cyclical Stocks

The consumer cyclical sector represents 62 companies in our US market coverage, with a combined market capitalization of $6.4T. These stocks span retail, automotive, restaurants, apparel, home improvement, and leisure industries.

The sector is dominated by mega-caps: AMZN ($2.2T), TSLA ($1.5T), and HD ($338B) together account for 64% of the sector's total market value.

Industry Performance Breakdown

Retail +23.3% avg
E-commerce continues to dominate. Home improvement retailers benefiting from housing wealth effect.
Automotive +21.4% avg
EV transition reshaping the industry. Tesla faces intensifying competition from legacy automakers and Chinese EV makers.
TSLA, GM, F

Other Key Consumer Industries

Restaurants
MCD, SBUX, CMG, YUM — QSR and fast-casual dining
Apparel & Footwear
NKE, LULU, TJX, ROST — athletic wear, off-price retail
Travel & Leisure
BKNG, MAR, HLT, RCL — hotels, cruises, travel booking

Investing in Consumer Stocks

Consumer cyclical stocks are economically sensitive and tend to outperform during expansions and underperform during recessions. They offer exposure to consumer spending trends but come with higher volatility than defensive sectors.

For diversified exposure, investors often consider the Consumer Discretionary Select Sector SPDR Fund (XLY), which provides broad consumer sector coverage in a single investment.

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